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Friend or Farmer – No, There’s Not Strength in Numbers

Have you ever gotten a friend request from someone you didn't know?  Social Networking sites like Facebook and Twitter are all about making 'friends.'  But what is a friend really?  In recent time's it has translated into a status symbol for popularity. First of all, Facebook has a "Friends List," and ...

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The YPN of Hampton Roads Realtors Association (HRRA) Partner with Guerrilla Social Media

Social Media Meetups, events and seminars have been popping up all over Hampton Roads in the last few months.   These events range from sales pitches to networking events with a little education, but for the most part, social media novices, skeptics, and fans often leave these events feeling like ...

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A New Social Media Convention Lands at the Virginia Beach Oceanfront!

In case you missed last week's Nor'easter, there is a new storm brewing off the coast of the Virginia Beach oceanfront and it's due to arrive this January!  Social Media at the Beach is coming and this social media event is designed to blow away the myth that social media ...

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Is Your Marketing Department Killing Your Social Media Strategy?

Seems like everywhere you look small businesses and large companies have caught the social media bug. Whether they showing early signs with the scratchy throat, or have a full blown case of social-media-isis, everyone is either in the game or trying to figure out how to get in the ...

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Is Social Media The New Media For E-Mail?

The Battle for New Media Communication, Is E-Mail 2nd? The Wall Street Journal recently posted an article if it was the end of the E-mail era?  The post showed that only 276 million used e-mail often and over 300 million used Social Network sites more. These are staggering numbers as E-mail was a ...

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Who Owns Your Facebook Business Fan Page?

Facebook Fan Pages are all the rage and with good reason: Every business that deals with people needs one because Facebook is where the people are!  Problem is most business owners are busy, don't have time and would simply prefer to have someone else do it for them.  Facebook "experts" ...

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Social Media IS Guerrilla Marketing

I recently had an intense discussion with a colleague about guerrilla marketing principles and how it applies to Guerrilla Social Media.  Though edgy and unconventional marketing tactics typically define guerrilla marketing strategies, a basic examination of guerrilla marketing boils down to two things, covert and unexpected or undetectable marketing. A properly ...

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Social Media Marketing Vs. Pay Per Click

Business owners like the idea of fast, easy, and inexpensive (a.ka. cheap) advertising.  They also know however that traditional methods of advertising like mailers, newspaper ads, and billboards to name a few are becoming less effective and remain costly.  So in search of a new way to both advertise and get ...

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Touching Base With Your Social Media Sphere

Touching Base With Your Social Media Sphere So you have all your Social Media sites and marketing methods up and running and you are doing everything by the books to try to get your business up and running.  You got the media and content down pact but don't forget the "Social" ...

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5 Reason to Start Marketing with Social Media

For a small business just starting out, budget is a primary concern. A big expenditure in a business' budget is marketing.  You have to get your name, face and brand out to the masses, and using traditional advertising methods like print, TV, radio, and even new media strategies can be ...

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Jodi Diehl
Sunfrog Services, LLC