Despite the appearance of a down economy, some businesses are surviving, and even thriving more than they ever could have imagined! It's no coincidence that many thriving businesses are also aggressively marketing whether they can afford it or not. Though marketing in a shifting economy to sustain and ...
read moreSocial Media Meetups, events and seminars have been popping up all over Hampton Roads in the last few months. These events range from sales pitches to networking events with a little education, but for the most part, social media novices, skeptics, and fans often leave these events feeling like ...
read moreIn case you missed last week's Nor'easter, there is a new storm brewing off the coast of the Virginia Beach oceanfront and it's due to arrive this January! Social Media at the Beach is coming and this social media event is designed to blow away the myth that social media ...
read moreSeems like everywhere you look small businesses and large companies have caught the social media bug. Whether they showing early signs with the scratchy throat, or have a full blown case of social-media-isis, everyone is either in the game or trying to figure out how to get in the ...
read moreFacebook Fan Pages are all the rage and with good reason: Every business that deals with people needs one because Facebook is where the people are! Problem is most business owners are busy, don't have time and would simply prefer to have someone else do it for them. Facebook "experts" ...
read moreI recently had an intense discussion with a colleague about guerrilla marketing principles and how it applies to Guerrilla Social Media. Though edgy and unconventional marketing tactics typically define guerrilla marketing strategies, a basic examination of guerrilla marketing boils down to two things, covert and unexpected or undetectable marketing. A properly ...
read moreBusiness owners like the idea of fast, easy, and inexpensive (a.ka. cheap) advertising. They also know however that traditional methods of advertising like mailers, newspaper ads, and billboards to name a few are becoming less effective and remain costly. So in search of a new way to both advertise and get ...
read moreMy friends are always making fun of me because during the work day it seems like I am always at Panera Bread in Town Center Virgina Beach! It's a great place to work. The atmosphere is friendly and inviting which is perfect for meetings, the food is great ...
read moreTouching Base With Your Social Media Sphere So you have all your Social Media sites and marketing methods up and running and you are doing everything by the books to try to get your business up and running. You got the media and content down pact but don't forget the "Social" ...
read moreFor a small business just starting out, budget is a primary concern. A big expenditure in a business' budget is marketing. You have to get your name, face and brand out to the masses, and using traditional advertising methods like print, TV, radio, and even new media strategies can be ...
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