Social Media
Beef Up Your Brokerage’s Technology Quotient
Every week I run into technology savvy Realtors who immerse themselves in Google Juice, Social Media, and mobile technology but feel trapped in brokerages that don't offer adequate technology training or tools to help them stay up to date and ahead of the curve in a tough real estate market. Conversely, ...
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Social Media: Accelerating the End of Days one Post at a Time
I love being a Gen-Xer. I'm right in between "Go outside and play" and "Sit in front of a TV all day." I've been able to live through amazing evolutions of technology participating in most every step of its transition. When I was a kid, my understanding of tsunamis was ...
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Hey Social Media Guy, You Forgot to be Social
A few months back, Paul McGirt a Realtor in the Virginia Beach area wrote an interesting article in the Hampton Roads Association of Realtors Magazine called Social Media - Because We are Social People. While going through my archives, I found that mag and it got me to thinking about ...
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Organizational Buy-In
Despite the appearance of a down economy, some businesses are surviving, and even thriving more than they ever could have imagined! It's no coincidence that many thriving businesses are also aggressively marketing whether they can afford it or not. Though marketing in a shifting economy to sustain and ...
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The YPN of Hampton Roads Realtors Association (HRRA) Partner with Guerrilla Social Media
Social Media Meetups, events and seminars have been popping up all over Hampton Roads in the last few months. These events range from sales pitches to networking events with a little education, but for the most part, social media novices, skeptics, and fans often leave these events feeling like ...
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A New Social Media Convention Lands at the Virginia Beach Oceanfront!
In case you missed last week's Nor'easter, there is a new storm brewing off the coast of the Virginia Beach oceanfront and it's due to arrive this January! Social Media at the Beach is coming and this social media event is designed to blow away the myth that social media ...
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Is Your Marketing Department Killing Your Social Media Strategy?
Seems like everywhere you look small businesses and large companies have caught the social media bug. Whether they showing early signs with the scratchy throat, or have a full blown case of social-media-isis, everyone is either in the game or trying to figure out how to get in the ...
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Is Social Media The New Media For E-Mail?
The Battle for New Media Communication, Is E-Mail 2nd? The Wall Street Journal recently posted an article if it was the end of the E-mail era? The post showed that only 276 million used e-mail often and over 300 million used Social Network sites more. These are staggering numbers as E-mail was a ...
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Who Owns Your Facebook Business Fan Page?
Facebook Fan Pages are all the rage and with good reason: Every business that deals with people needs one because Facebook is where the people are! Problem is most business owners are busy, don't have time and would simply prefer to have someone else do it for them. Facebook "experts" ...
read moreSocial Media IS Guerrilla Marketing
I recently had an intense discussion with a colleague about guerrilla marketing principles and how it applies to Guerrilla Social Media. Though edgy and unconventional marketing tactics typically define guerrilla marketing strategies, a basic examination of guerrilla marketing boils down to two things, covert and unexpected or undetectable marketing. A properly ...
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Recent Blog Entries
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Beef Up Your Brokerage’s Technology Quotient
6 Comments | 
Apr 18 2011 -
Social Media: Accelerating the End of Days one Post at a Time
0 Comments |
Mar 13 2011
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Think You Don’t Look Like Mom? Ask Facebook and Think Again
3 Comments |
Mar 08 2011